Today’s consumer wants a better experience with oral care products. BASF developed ‘Confidence with a Smile’ concepts with unique delivery formats that target key oral care trends - mild and gentle, natural, and whitening.
BASF’s ‘Confidence with a Smile’ concepts are fun to use and are sure to inspire your creative oral care formulations. Our selected ingredients provide high-end functionality and performance.
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BASF develops and produces a comprehensive portfolio of raw materials for the Personal Care industry such as effect pigments, emollients, complexing agents, neutralizers, setting polymers, conditioning polymers, rheology modifiers, UV filters, mild surfactants, solubilizers, emulsifiers, and solvents. These ingredients are ideal in color cosmetics and hair, oral, skin and sun care products.
Lists combine the ease of Bookmarks with the versatility of Tags. Instead of one collection of bookmarked items, create as many collections, called "Lists," as you need.
Previous Bookmarks and Tags
Find the link to your List page in the user menu.
All Tags have been converted to separate Lists, and your bookmarked items have been saved to a "Bookmarks" List.
Adding Items
When you click the Add to List button, a dropdown of your existing Lists appears. Click the List name to which you want to add this product or formula.
Create a New List
You can also create a new List. Simply click "Create a New List" and enter a name.
Multiple Lists
When you define a new List, the current item is automatically added to it. You can add a product or formula to as many Lists as you need.
Explore Your Lists
Easily see which Lists this item appears in, and quickly go to that List from the links that appear on the page.